Seven Words That Make You More Money

I admit without any shred of embarrassment that Chris Davidson took me to a new level. His ability to slice concepts into digestible chunks is really quite outstanding.
— Angelo Paparelli, Partner, Seyfarth Shaw LLP

Challenge

Some businesses are not as effective at acquiring new clients as they ought to be 

Much of the confusion can be put down to the rapid expansion of internet based tools that appear to blur the boundaries between marketing and selling

Program Description

Having a strong internet presence is a prerequisite for business success in the 21st Century. As true as this is, many businesses have not exploited the opportunities afforded them by highly cost effective internet tools. 

Many businesses are very active through social media and may also publish extensively through their blog. The most successful businesses are those that cross-link all this activity and connect it in a consistent manner to their corporate messages. This program demonstrates how you should address your web presence within the context of your marketing strategy, so as to maximize your return on investment.

Audience Take-Away

Participants will leave with a clear understanding of how to utilize new technology in their sales and marketing strategies in order to increase online engagement and sales.